RevOnc: a clinically backed care product that earns trust online
RevOnc is a digital aftercare platform that supports people through their recovery after cancer treatment, with personal exercise programmes built to their level. Clinically validated in a pilot study at AZorg Aalst. A sensitive product that lives or dies on trust, and therefore on a website that delivers it.
The context
After treatment, guidance often stops, while recovery is only just beginning. RevOnc fills that gap. But a care product does not sell itself on nice promises. The site had to explain a sensitive subject clearly to patients, and at the same time convince hospitals, insurers and pharmaceutical companies, in three languages.
The brief: a fast, credible site that serves two very different audiences without diluting the message.
Our approach
We built the site fully custom. The structure leads each audience to the right story: patients get a clear explanation of how it works, organisations get a concrete offer. The clinical evidence from the pilot runs through it as proof, not as marketing.
The solution
A polished, fast site that gives a sensitive product the credibility it deserves.
- A custom build, no template.
- Two clear paths: patients and organisations.
- Clinical evidence woven in as the foundation of the story.
- Trilingual in Dutch, English and French.
The results
RevOnc now has a home that matches the seriousness and the evidence behind the product. Patients immediately understand what it does for them, organisations see a serious partner, and the clinical story stands as proof throughout.