Practical insights for

From website strategy to tools and positioning: Luniq writes for accountants, consultants and service teams who want to grow without getting lost in operational complexity.

Webflow-migratie voor IT-consultancies: complete gids 2026
How-to3 industries

Webflow migration guide for IT consultancies in 2026

Migrating to Webflow can transform your IT consultancy's website from a liability into a lead-generating asset that attracts larger B2B deals.

8 min readMar 9, 2026
Websitestrategie voor creatieve bureaus: 8 stappen in 2026
InsightsCreative & Communication

Website strategy for creative agencies: 8 steps to attract bigger deals in 2026

Your website is your most powerful sales tool, and for creative agencies with 5–25 employees, a clear website strategy separates the firms winning €10k+ deals from those stuck competing on price.

10 min readMar 9, 2026
Hotjar vs Clarity vs FullStory: beste heatmaps voor B2B in 2026
Tools4 industries

Hotjar vs Clarity vs FullStory: best heatmaps for B2B firms in 2026

Choosing between Hotjar, Microsoft Clarity, and FullStory can make or break your lead generation. Here is which heatmap tool actually fits B2B consultancies in 2026.

9 min readMar 9, 2026
SEO-strategie voor B2B servicebureaus: buyer persona-analyse in 7 stappen (2026)
Insights2 industries

B2B website strategy: 7 steps to SEO with buyer persona analysis

Building a B2B website strategy without buyer persona analysis is like writing proposals for clients you've never met. This guide walks you through 7 concrete steps to build an SEO-driven website strategy that attracts the right decision-makers.

10 min readMar 9, 2026
Webflow vs Framer vs WordPress voor B2B in 2026
Tools3 industries

Webflow vs Framer vs WordPress: best website builder for B2B firms in 2026

Choosing the right website platform shapes how your B2B firm attracts clients — here's how Webflow, Framer, and WordPress compare for service firms with 5–25 employees.

5 min readMar 8, 2026
a computer screen with a remote control on it
ToolsHR & Recruitment

BambooHR vs Personio vs Recruitee: best ATS for remote hiring in 2026

Choosing the right ATS for remote hiring can save your small agency thousands of euros a year — here's how BambooHR, Personio, and Recruitee compare in 2026.

5 min readMar 7, 2026
Man presenting charts to colleagues in a meeting.
Insights2 industries

Business services optimism 2026: talent strategies for growth

Service companies in Belgium and the Netherlands are heading into 2026 with real momentum — here's how to turn that optimism into measurable growth without blowing your payroll budget.

5 min readMar 7, 2026
a red security sign and a blue security sign
Tools3 industries

Qualys vs Tenable vs Rapid7: best vulnerability scanner for engineering firms in 2026

Choosing the right vulnerability management tool in 2026 can mean the difference between a costly breach and staying NIS2-compliant — here's how Qualys, Tenable, and Rapid7 compare for small engineering firms.

5 min readMar 6, 2026
brown wooden blocks on white surface
Insights2 industries

AI and digital growth in ICT and finance: what to expect in 2026

Belgian and Dutch service firms are entering 2026 with real momentum — AI adoption in ICT and financial services is accelerating fast, and small firms stand to gain the most.

4 min readMar 6, 2026
A large ruler mounted to the side of a wall
ToolsIt, Software & Cybersecurity

CrowdStrike vs SentinelOne vs Microsoft Defender for Endpoint: 2026 comparison

Choosing between CrowdStrike, SentinelOne, and Microsoft Defender for Endpoint in 2026? Here is how they stack up on the metrics that actually matter.

6 min readMar 6, 2026
a lit up sign that says service i and x
Insights2 industries

AI adoption for service companies in 2026: practical steps on a small budget

AI adoption is no longer optional for service companies in 2026 — it's the fastest way to cut costs, speed up delivery, and outgrow competitors without hiring more staff.

5 min readMar 5, 2026
man in black suit jacket and black pants figurine
Insights5 industries

Ondernemersvertrouwen 2026: service sector grows, but margins are shrinking

Business confidence in the Netherlands and Belgium is rising in 2026 — but for small service firms, revenue growth is masking a quiet profitability squeeze.

5 min readMar 5, 2026
Blog | Luniq