Add a client
Paste the client's domain. Orbit does the rest.
First scan
brightpath.io · the audits you'd bill hours for, run automatically — then re-run every week
Signals
Found by Orbit, not by you — ranked, explained, with the fix already attached
Problems
23 guide pages fell out of Google's index
Search Console · a noindex tag left behind after the redesign. Fix drafted.
14 old campaign URLs return 404
Weekly crawl · still earning ~1.9k visits a year from backlinks. Redirect map ready.
Two pages compete for “client onboarding software”
Search data · they split clicks and neither ranks. Merge plan prepared.
Opportunities
9 keywords sit on page two — striking distance
Small on-page pushes could move them. Estimated upside: +1,400 clicks a month.
Competitors own the “onboarding checklist” cluster
Brightpath has nothing there. Three articles planned, in the client's voice.
“Onboarding email templates” lost 38% of its clicks
Decaying since March while a competitor refreshed theirs. Refresh outline ready.
Most onboarding checklists are written for the client who already knows what they want. The ones that convert are written for the client who doesn't.
Start with the kickoff essentials: access, points of contact, and the one goal that defines success in 90 days — agreed in writing before any work starts.
Then map the first two weeks. A client who knows what happens on day 3 doesn't email you on day 2.
Finally, close the loop: a shared checklist both sides can see turns onboarding from a phase into a promise kept.
SEO checklist
Performance
brightpath.io · 90 days with Orbit — every action tied to its outcome
Written and charted by Orbit, branded as Atlas North. Brightpath never sees Orbit — they see you.
+240 clicks/mo estimated · logged to the ledger